Environmental

Responsibility

At Hasbro, we’re passionate about protecting our planet and conserving its natural resources for future generations. We recognize the impact our business can have on the environment—and are working hard to reduce our footprint. We also embrace sustainability challenges as opportunities to innovate and continuously improve our product design and the way we operate—and we are inspired by the possibilities.

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At Hasbro, we are committed to making the world a better place for future generations, which includes taking important action to reduce our footprint across our entire supply and value chain

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Kathrin Belliveau
Chief Purpose Officer

We challenge ourselves every day to find new ways to embed sustainability throughout our business. We evaluate every element of our company, from product and packaging design to manufacturing, logistics and operations.

 

One key initiative helping to drive this work forward is joining the Science-Based Target Initiative (SBTi) and aligning with the most ambitious goal of the Paris Agreement: to reduce the impact of greenhouse gases on human society and nature. To reach net-zero global emissions and limit global warming to 1.5°C, Hasbro is in the process of setting near-term (2030) and long-term (2050) Science-Based Targets (SBTs) that will be validated by the SBTi. This ambitious agenda is part of the SBTi’s new Net-Zero Standard, the world’s first science-based standard for setting a companies’ net-zero targets. For more information, see our press release.

 

Sustainability Center of Excellence

Through Hasbro’s Sustainability Center of Excellence, we aim to drive our strategic environmental blueprint across our global organization with a focus on uniting our facilities and teams around the world to advance our environmental commitments.

 

Our center is designed to work across three core areas: Design for the Environment, Sustainable Supply Chain & Production and Facilities & Culture.

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DESIGN FOR ENVIRONMENT

We believe in constantly improving our products to make them more sustainable for our consumers and the planet by continuously innovating how we make our products and packaging, with the circular economy in mind.

 

Sustainable Materials Innovation

We continually research new and existing materials to improve the sustainability of our products, while also ensuring their safety and durability. In evaluating materials to reduce their environmental impact, we collaborate with our vendors to find available materials that are cost-effective and meet the highest standards possible.

Sustainable Packaging

We design our packaging with the circular economy in mind and consider a package’s entire lifecycle—from efficient and recyclable packaging design to sourcing materials that come from renewable or recycled sources. Some highlights of our journey include eliminating wire ties from packaging, adding How2Recycle® labeling to help educate consumers about recycling Hasbro toy and game packaging, and using at least 90% recycled or sustainably sourced paper in our packaging and in-box content. In 2018, we began using plant-based plastic for packaging elements and we are currently on track to eliminate virtually all single-use plastic from new product packaging by the end of 2022.

 

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We are guided by a set of sustainable packaging principles and policies that continue to challenge our creative and engineering capabilities as we strive to create a more sustainable future for our business and our world.

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    Source With Intent

    Responsibly source packaging materials and maximize renewable and/or recycled content.

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    Design for Efficiency

    Design product packaging to avoid using unnecessary material.

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    Design for Distribution

    Optimize shipping packaging design and materials to reduce environmental impact.

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    Design for Use & End of Life

    Design for reuse or recovery of packaging materials.

 

Sustainable Product

We challenge ourselves every day to find new ways to embed sustainability throughout our business. We continue to investigate new materials and innovations that help us meet this challenge as we strive to provide children, fans and consumers around the world with engaging and sustainable ways to play. Hasbro accelerated its sustainable product journey with the launch of  Potato Head Goes Green and Monopoly Go Green in 2020. Building on the learnings from these products, in 2021 we announced our goal to make the iconic Potato Head toy line from plant-based or renewable materials. As the next step in our overall journey, we plan to transition all toys and games to recycled or renewable materials by 2033.

 

End of Life/Circular Economy

Hasbro is committed to supporting a circular economy and helping consumers responsibly dispose of packaging and their well-loved toys and games – recovering these materials and giving them another life. In 2018, Hasbro was the first toy company to launch a US-nationwide toy recycling program in which people can send their Hasbro toys and games to TerraCycle® to be recycled into materials used in play spaces, park benches, or products such as flower pots. We have since expanded the program to 12 additional countries, and plan to continue expanding our global reach.

 

Reforestation and Ecological Restoration

At Hasbro, we’re passionate about protecting our planet and conserving its natural resources for future generations. In 2021, Hasbro teamed up with One Tree Planted, a nonprofit organization focused on global reforestation, to plant 100,000 trees. The trees were planted in four key regions across the globe including Brazil, the United States, India and Ireland, together helping global reforestation efforts.

Planting trees provides many ecological benefits including improving air quality by absorbing and locking up harmful greenhouse gases, protecting and improving soil, preventing floods and improving water quality, and providing shelter and diet to wildlife. Each of these benefits brings us one step closer to a healthier planet.

 

Fun fact!

One Tree Planted also engages Hasbro employees through our Team Hasbro employee volunteer program, planting trees in Rhode Island where our global headquarters is located.
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SUSTAINABLE SUPPLY CHAIN

As a global company that contract manufactures our products and transports them around the world using third-party partners, we recognize that the majority of our environmental impact occurs within our supply chain. We are committed to reducing the environmental footprint of our supply chain and we encourage our third-party partners, including vendors and logistics providers, to embrace a shared commitment to environmental sustainability.

 

Improving Third-Party Factories

We require third-party factories that make our products to comply with all applicable environmental laws and regulations. Furthermore, when Hasbro establishes additional product and packaging sustainability criteria, they are incorporated into our product specifications and standards to which we hold our vendors. We monitor environmental compliance through regular audits, addressing issues as needed, and provide training to help our vendors improve performance as part of our ethical sourcing program. In addition, we require annual completion of the HIGG – Facility Environmental Module (FEM) which is a highly regarded tool for measuring the environmental and social impacts of consumer goods manufacturing.

 

Eco-Efficient Logistics

We contract manufacture products from all around the world with the majority coming from Asia. Our product travels great distances to serve our changing market needs that continue to evolve as our business expands and grows. We contract with a vast logistics network—including trucks, railroads, barges, airplanes, and container ships—to transport our products from factories through distribution centers to retail stores. To improve cost efficiency while minimizing the environmental impacts, we pursue a variety of transportation strategies.

 

Natural Resource Conservation

Hasbro is deeply committed to conserving our use of natural resources across our global operations and sourcing natural resources sustainably for use in our products. We are proud of the strides we have made to date to reduce energy and water use at our owned and operated facilities, as well as our continued efforts to source paper sustainably for use in our products and packaging.

While Hasbro’s core business areas of toy and game manufacturing, digital gaming, and entertainment production are not water intensive, we consider access to clean water a fundamental human right and Hasbro is motivated to do our part to protect the natural resource. To address this subject Hasbro has implemented the following water conservation strategies:

 

  • Supplier Water Management:  All Hasbro suppliers are required to implement a water management program that documents, characterizes, and monitors water sources, use and discharge; seeks opportunities to conserve water; and controls channels of contamination. Wastewater must also be monitored, controlled and treated as required prior to discharge or disposal. This is stipulated in the RBA Code of Conduct and included in our Hasbro Ethical Sourcing audit process and factory performance evaluation. We monitor and track supplier data on water through the required annual Higg Facility Environmental Module (FEM) and engage our supply chain to ensure that they comply with the RBA Code and reduce their water usage.


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  • Regional Water Assessment:  In 2021, Hasbro conducted our first annual global assessment of water availability and water quality in the areas in which our suppliers and owned and operated facilities are located. As part of this work, we used the World Resources Institute’s Aqueduct Water Risk Map tool to identify priority watersheds as to help ensure our supply chain’s operations are not negatively impacting surrounding communities.


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Assessment Findings:

  • Our owned and operated facilities consist of owned and leased office space and distribution centers, in which water use is minimal, mainly for domestic use in kitchens, restrooms, cleaning and some landscaping.
  • For our suppliers, where water use may be higher and have more impact, Hasbro’s assessment looked at sources of water used at each facility in conjunction with identifying areas that lack the availability of water, proper drinking water, and adequate wastewater sanitation practices as shown below. Hasbro will prioritize further engagement with suppliers whose factories are located in areas that are categorized as the highest risk all three metrics.
HASBRO FACILITIES AND CULTURE

We advance our commitment to environmental sustainability by continuously looking at ways to “green” our facilities and cultivating an eco-minded culture across our global organization. To support that progress, we have set a number of specific environmental goals to reach by 2025 for our owned and operated facilities, based on a 2015 baseline year.

 

EnvSus 2025 goals

 

Committed to Climate Action

As part of Hasbro’s longstanding commitment to climate action leadership, we strive to minimize our contribution to greenhouse gas (GHG) emissions, reduce our energy consumption, and commit to using renewable energy across our business.

 

For more information, please view our Renewable Energy Statement here and our commitment to set Science Based Targets for GHG .

 

 

Our Culture

Eco-Mindedness

Our results are strongest when we engage our employees and apply their talents to help shape Hasbro’s sustainability efforts. Through our Global Green Teams, employees develop sustainability leadership skills and engage their colleagues in taking positive action to help the environment. Local teams around the world organize numerous activities throughout the year, such as community clean-ups, recycling education events and networking parties.

 

Health & Safety

Hasbro is dedicated to the health, safety and well-being of all its employees and workers across its supply chain. In an effort to reduce workplace injuries and illnesses and create a culture of safety and emergency preparedness, Hasbro has implemented Health and Safety programs across all of our owned and operated facilities; oversight is handled locally at each facility. Additionally, our system and protocols have been enhanced the past two years to manage the impacts of the Covid-19 pandemic on our workforce and facilities.

Our program includes:

Reducing Injuries, Occupational Diseases, and Work-Related Fatalities

  • Company-wide/Vendor injury and illness reporting
    • Development and distribution of Best Practices
    • Performance monitoring and development of facility-specific Corrective Action Plans
  • Health and safety training and health, safety and environmental facility inspections
  • Facility environmental, health and safety committees
  • Job safety and hazard analysis for new processes and equipment
  • Annual Personal Protective Equipment (PPE) evaluations
  • Ergonomic evaluation of home- and return-to-office workspaces to prevent repetitive motion injuries resulting from new work environments
  • Management of evolving COVID-19 response (engineering, administrative, and personal protective controls)

Emergency Preparedness

  • Bi-Annual fire evacuation response drills in Rhode Island facilities
  • Site-specific fire evacuation emergency action plans in Rhode island facilities
  • Development of standardized emergency action plans partnering with global locations
  • Emergency response training.

 

 

 

 

 

 

 

 

Learn more

Read our latest Corporate Social Responsibility Report for more information about environmental sustainability at Hasbro.

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Our Sustainable Packaging Journey

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Learn about Hasbro's Toy and Game Recycling Program

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Hasbro Continues Commitment to Renewable Electricity Across its Global Operations

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